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Affiliation of table tennis fans to selected target groups



Source

Source


Allensbach Institute for Demoscopy

Survey period

Survey period


07/28/2020 - 02/15/2022

Survey country

Survey country


Germany

Sample

Sample


n=882 table tennis fans (top 1 on 3-point scale)

Question

Question


The Allensbach Institute creates target groups by combining answers to various questions on the respective topics. This graphic shows the target groups TAPs (technically advanced persons), luxury-oriented consumers, LOHAS (lifestyle of health and sustainability) and the target group modern home & interior.

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