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Preferred purchase of products from golf sponsors/partners over products from other manufacturers by income



Source

Source


ONE8Y

Survey date

Survey date


08/03/2022

Survey country

Survey country


Germany

Sample

Sample


n=199 low earner (<3,000€*), compared to n=208 top earner (>4,000€*) among n=554 interested in golf (top 2 on 4-point scale); *net household income

Question

Question


When thinking about products from golf sponsors/partners, how likely is it that you would prefer these products over products from other manufacturers when making a purchase (given the same price and performance)? (aided answers)

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