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Perception of selected types of sponsor advertising at Formula 1 races
Source
Source
ONE8Y
Survey date
Survey date
08/24/2022
Survey country
Survey country
Germany
Sample
Sample
n=493 interested in Formula 1 (top 2 on 4-point scale), compared to n=289 Formula 1 fans (top 1 on 4-point scale)
Question
Question
Which of the following types of sponsor advertising do you notice when you watch Formula 1 races? (aided answers)