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Ownership and/or purchase intention of a smartwatch among active athletes of selected sports
Source
Source
Institut für Demoskopie Allensbach
Survey period
Survey period
07/28/2020 - 02/15/2022
Survey country
Survey country
Germany
Sample
Sample
n=15,221 interested in sports, compared to n=2,193 runners, n=2,652 fitness athletes, n=1,173 yogi, n=720 road cyclists, n=1,476 mountain bikers, n=1,186 soccer players, n=247 basketball players, n=510 tennis players, n=411 skiers, n=276 golfers
Question
Question
Which of these items that you don't buy every day do you personally own or have at your disposal in your household?; Is there anything on this list that you plan to buy in the next 1 to 2 years? (here: smartwatch; aided answers)