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Ownership and/or purchase intention of a mobile phone/smartphone by Nielsen areas
Source
Source
Institut für Demoskopie Allensbach
Survey period
Survey period
07/28/2020 - 02/15/2022
Survey country
Survey country
Germany
Sample
Sample
n=15,221 interested in sports, divided into n=2,501 Nielsen 1, n=3,346 Nielsen 2, n=2,064 Nielsen 3a, n=1,734 Nielsen 3b, n=1,940 Nielsen 4, n=2,215 Nielsen 5+6, n=1,421 Nielsen 7
Question
Question
Which of these items that you don't buy every day do you personally own or have at your disposal in your household?; Is there anything on this list that you plan to buy in the next 1 to 2 years? (here: mobile phone/smartphone; aided answers)