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Intentions to switch platforms among Sky and DAZN subscribers in case of potential changes in Bundesliga broadcasting rights
Source
Source
ONE8Y
Survey date
Survey date
09/06/2024
Survey country
Survey country
Germany
Sample
Sample
n=231 people interested in soccer (top 2 on 4-point scale) who have a Sky subscription, compared to n=56 people interested in soccer (top 2 on 4-point scale) who have a DAZN subscription
Question
Question
In the current season, DAZN is broadcasting the Friday and all Sunday Bundesliga matches. Sky broadcasts the Saturday matches at 3:30 pm and 6:30 pm. Would you switch from Sky to DAZN in the coming season if DAZN continues to broadcast the Friday match and the Saturday matches at 3:30 pm, but in return the Saturday evening and Sunday matches are shown on Sky/ Would you switch from DAZN to Sky in the coming season if DAZN continues to broadcast the Friday match and the Saturday matches at 3:30 pm, but in return the Saturday evening and Sunday matches are shown on Sky.