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Influence on the use of a certain brand fuel through the recommendation of a car manufacturer



Source

Source


ONE8Y

Survey date

Survey date


07/15/2024

Survey country

Survey country


Germany

Sample

Sample


n=920 people interested in sports (top 2 on 4-point scale), who own a car, compared with n=113 Gen Z, n=315 Gen Y, n=312 Gen X and n=180 Baby boomer

Question

Question


How much would the car manufacturer's recommendation influence your decision to use a particular brand of fuel (e.g. Shell, Aral, Esso, etc.) for your car?

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